USC Marshall School to Host Annual ISMS Marketing Science Conference

ISMS Marketing Science Conference pic
ISMS Marketing Science Conference
Image: marketingscience2017.usc.edu

Experienced in commercial real estate, James (Jim) Kasim serves as the chief financial officer and treasurer of a commercial real estate company. James Kasim graduated with an MBA from the University of Southern California Marshall School of Business.

The USC Marshall School will host the 39th Annual ISMS Marketing Science Conference from June 7 through 10, 2017. The conference will take place at Fertitta Hall on the USC campus. The conference is held under the aegis of the INFORMS Society for Marketing Science (ISMS), which is committed to researching market phenomena and sharing that research with managers, public officials, students, and the public.

On June 7, the event will kick off with the ISMS Doctoral Consortium, which brings together doctoral students from around the world. The conference will be led by Gerard J. Tellis, a professor of marketing at the Marshall School.

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